From April 18th to 23rd, the Salone del Mobile.Milano was held at the Milan International Exhibition Center in Italy. Nankang Furniture made its debut at the exhibition for the first time. On the 18th, the opening event of the "Nankang Furniture Pavilion" at the Milan International Furniture Fair and the European Cross-border E-commerce Promotion Conference of Nankang Furniture were also held.
Li Ganxing, Deputy Secretary of the Nankang District Committee and District Mayor, on behalf of the Nankang District People's Government, successively signed a tripartite strategic agreement with the Politecnico di Milano and STORIAE SRL (a well-known Italian furniture design company), and signed a contract with an Italian design agency. Signed an agreement on the construction of the Italy-China Design Research Center, and signed a strategic cooperation agreement with the Italian Furniture Foreign Trade Organization. According to the newly signed agreement, Nankang District will introduce top Italian design talents, and at the same time send Chinese college students and design talents to Italy for training, further enhancing the brand influence of Nankang Furniture.
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It is understood that the Milan International Furniture Fair is known as the "Oscar" and "Olympic" event of world furniture design and display, and is an internationally recognized top furniture exhibition. The Nankang furniture economic and trade investigation group organized 18 companies including Tuanyuan and Liberty Kingdom to go to Italy and Germany to carry out the "2023 Milan International Furniture Fair investigation + in-depth inspection of 2 European countries" trip to carry out furniture business docking. This is another action of Nankang District to build an international brand for Nankang Furniture and open up overseas markets.
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Luo Hailong, chairman of Jiangxi TTY Homes Co., Ltd., told reporters that in order to help companies "go overseas" to grab orders, the Nankang District Committee and District Government began planning this event from the end of 2022. The government stepped forward to actively connect with overseas resources and go deep into overseas furniture companies. Carry out research to learn more about popular local furniture products and overseas companies with cooperation intentions, and be a good "vanguard" for local furniture companies in Nankang. "With government departments taking the lead in organizing and supporting us, we have more confidence and confidence to go abroad and show our talents."
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In recent years, focusing on the goal of "building a home furnishing manufacturing capital with global influence", Nankang District has vigorously promoted the high-quality development of the furniture industry. At present, there are more than 8,000 furniture enterprises, and the output value of the cluster has exceeded 250 billion yuan. It was awarded the "China Solid Wood Home Furnishing Capital".
In March 2023, the Nankang District Committee and District Government formed a Nankang furniture economic and trade cooperation group to appear at the Malaysia International Furniture Brand Promotion Conference. 14 Nankang furniture brand companies reached a joint development agreement with overseas companies and signed a supply of 14.4 million US dollars on the spot Orders; in the same month, the economic and trade cooperation delegation went to Thailand and signed the Nankang Furniture "Hundred Cities, Thousand Stores" strategic cooperation agreement with Similia Thailand Bangkok Mall, and the first overseas pavilion of Nankang Furniture Brand Hall successfully landed. This "overseas" trip reached a total of more than 100 million yuan of intended cooperation, and gave birth to a number of high-quality enterprises in R&D and design, equipment manufacturing, exhibition and sales, paint chemicals, etc., which further promoted the development of the "full chain" of Nankang furniture industry .
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It is reported that the Nankang District Committee and District Government actively promotes the normalization of furniture companies to go overseas to grab orders. In the next step, they will organize furniture brand companies to participate in more international furniture exhibitions, guide companies to actively participate in international platforms to discuss cooperation and grab orders, and provide Nankang Furniture Open up a broader overseas market.
JIANGXI TTY HOMES MOVES INTO NEW SOFA MANUFACTURING FACILITY IN SEPTEMBER 2025
